In the end, it’s not worth paying much attention to rivals or competitors. Why? Because worrying about them quickly turns into an obsession. What are they doing right now? Why did they say that? What are they going to do next? How should we react?
Every little move becomes something to be analyzed. And that is a terrible mind-set to be in. It leads to overwhelming thought patterns and anxiety. That state of mind is poor soil for growing anything fruitful yourself.
It’s pointless anyway. Who cares what they’re doing?
Focus on yourself instead. What’s going on here is way more important than what's going on out there. When you spend time worrying about someone else, you can’t spend that time improving yourself.
Focusing on rivals too much and you end up diluting your own vision. Your chances of coming up with something fresh go way down when you keep feeding your brain with other people’s ideas. You become reactionary instead of visionary.